From the Armchair - Volvo's Unseen Answer, The Minivan
Perhaps its the safety record, the fact that over 50% of customers are female, or that the company is one of the main players in the station wagon segment, but no one will argue that the Volvo brand is not synonymous with the term 'family car'. A solid offering of V-series wagons, and XC-series soft-roaders support that association strongly, though looking at the range from Gothenburg, it becomes readily apparent that the company is missing a major component of their family car portfolio - the minivan.
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Perhaps its the safety record, the fact that over 50% of customers are female, or that the company is one of the main players in the station wagon segment, but no one will argue that the Volvo brand is not synonymous with the term 'family car'. A solid offering of V-series wagons, and XC-series soft-roaders support that association strongly, though looking at the range from Gothenburg, it becomes readily apparent that the company is missing a major component of their family car portfolio - the minivan.
Full Story