Re: Why not a T8? (Volvo_Captain)
Quote, originally posted by Volvo_Captain » |
This is probably a dumb question. Why doesn't Volvo drop a twin turbo on the V8 for S80? The gap between 3.2 and V8 is good (from marketing view). Getting a T6 in between hurts either the 3.2 or V8 sales. BUT, if Volvo makes a "T8", that probably will allow Volvo to compete with MB AMG or BMW M-series.
Maybe because S80 is FWD, so power must be limited? |
No, it is not a dumb question. Rather, wishful thinking.
First things first; the S80 T6 will not hurt S80 3.2 sales. The S80 3.2 will be meant as an intro car to those who do not care about performance nor AWD. Sort of the TENS OF THOUSANDS who bought S60 2.4s and V70 2.4s.
It COULD hurt S80 V8 sales but the V8 will distance itself more due to a price increase and also to some special packages/content in the near future.
I think that the current spread is very good.
Now, how about a turbo/supercharged V8? Sure, it would be wonderful. A car like that, with (let's assume) 390+ hp would just be awesome. But would you pay $65K+ for such car? Doubtful. As it would be doubtful if others would. Unless Volvo establishes a BONA FIDE performance division (like BMW and Mercedes-Benz have) that would cover at least 3 of its models and not a half-butt program like the "R" (look how "successful" others have been like Acura with their "S-type", etc.
) these type of cars will either fail (in the eyes of the public) or remain far distant dreams.
Yannis