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02.26.01

WASHINGTON,-- Volvo's Mid-Atlantic Market Area, Southern Region and Capital Area Retailers will be the presenting sponsors of next month's Washington, DC International Wine Festival at the Ronald Reagan Building & International Trade Center, it was announced here today.

The wine festival, scheduled for March 3-4, is in its second year of existence.

``We're ecstatic to be aligned with such a premier event,'' said Dave Simonetti, General Manager of Volvo's Mid-Atlantic Market Area. ``The festival draws people from all around the Washington, DC area who generally have an upscale lifestyle and are interested in premium products. It's a perfect fit for Volvo.''

Volvo will display five vehicles and provide a staffed information booth for each day of the festival. Show hours on both days are 1 p.m. to 5 p.m.

``The display and booth were important elements to this sponsorship so that we may properly present our model line to potential consumers,'' added Simonetti.

More than 600 wines from all over the world will be available for sampling during the two-day festival.

SOURCE: Volvo Cars of North America
 
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