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<b>Volvo Prices the New S80</b><p>Volvo’s new S80 will be in showrooms in July. Featuring V8 power and all-wheel drive for the first time, and costing between £24,375 and £41,725, the range expands to include two diesels and a new six-cylinder 3.2-litre petrol.<p>Its price range places it against some of the most all-round talented cars in the marketplace. The diesel choice is two versions of the familiar five-cylinder, in 160bhp or 182bhp versions. The petrol range will now feature a 197bhp version of the low pressure turbocharged five-cylinder, that new 234bhp 3.2-litre six-cylinder and tops out with a 310bhp V8 with all-wheel drive.<p>Performance ranges from 0-60mph in 9.0 seconds for the 160bhp diesel (8.0 seconds for the more powerful version) through 7.4 for the six-cylinder to 6.0 seconds for the V8.<p>The entry-level S, available only with the base petrol or diesel engines, starts at £24,375. SE spec, which Volvo predicts will be the biggest seller, will be available with any engine, gives you leather, 160W of sound, 17-inch alloys, rain-sensing wipers and rear view mirrors that dim automatically. Prices range from £26,925 for the base petrol through £28,050 for the more powerful diesel to £30,955 for the six-cylinder and £38,975 for the V8.<p>That places the diesel S80 in the midst of the executive diesel saloon battleground: the 2.7-litre A6 is £26,845; the Mercedes E220 CDI £28,485; the Jaguar S-Type V6 diesel £28,895 and the BMW 525d £29,195.<p>Until the Executive arrives, the range-topper is the £41,725 V8 SE Lux. Plusher leather is joined by bi-xenon headlights, heated front seats and a powered passenger seat. At that price, it is only £2,000 short of BMW’s 367bhp 550i.<p>A six-speed manual is standard on all but the two top petrols, which get a six-speed automatic transmission as standard.<p>The options list is a treasure trove of minor refinements: heated rear seats; interior materials that meet the Öke-Tex standard to help allergy sufferers; automatic ventilation of the cabin when the car is unlocked; a radar which monitors the area in front of the car and sounds a warning if the S80 approaches another moving car ‘and the driver does not react’; ventilated front seats and cameras covering the car’s blind spots.<p><A HREF="http://autocar.co.uk/news_article.asp?na_id=219476" TARGET="_blank">Source</A><p><br><i>Modified by Ari at 6:24 PM 4-9-2006</i><BR><BR>
<i>Modified by Ari at 6:25 PM 4-9-2006</i>
 

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Re: Volvo (Over?) Prices the New S80 (Ari)

<TABLE WIDTH="90%" CELLSPACING=0 CELLPADDING=0 ALIGN=CENTER><TR><TD><i>Quote, originally posted by <b>Ari</b> »</i></TD></TR><TR><TD CLASS="quote"><b>Volvo Prices the New S80</b><p>Volvo’s new S80 will be in showrooms in July. Featuring V8 power and all-wheel drive for the first time, and costing between £24,375 and £41,725, the range expands to include two diesels and a new six-cylinder 3.2-litre petrol.</TD></TR></TABLE><p>You should not just convert the GBP to USD to determine likely pricing here in the states. Currently, the XC90 2.5T sells for about 31000GBP in the UK and 36000USD here in the US. Using that ratio, the V8 S80 should sell here for around 48000USD, not bad at all.
 

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Re: Volvo (Warpedcow)

<TABLE WIDTH="90%" CELLSPACING=0 CELLPADDING=0 ALIGN=CENTER><TR><TD><i>Quote »</i></TD></TR><TR><TD CLASS="quote">You should not just convert the GBP to USD to determine likely pricing here in the states.</TD></TR></TABLE><p>And I didn't. Historically, Volvo's prices have undercut their competitors, but this is apparently no longer the case. Note the prices of comparable diesels as listed in the article.<p>£26,845 for the A6 2.7<br><b>£28,050 for the S80 D5</b><br>£28,485 for the E220 CDI<br>£28,895 for the S-Type 2.7D<br>£29,195 for the 525d<p>I would surely prefer the S80, but I suspsect most consumers won't be swayed from the Germans if there is no price advantage. If Volvo is planning on pricing the 3.2 and V8 similarly, they are going to have a hard time meeting their optimistic sales targets. <br>
 

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Re: Volvo (Ari)

<TABLE WIDTH="90%" CELLSPACING=0 CELLPADDING=0 ALIGN=CENTER><TR><TD><i>Quote, originally posted by <b>Ari</b> »</i></TD></TR><TR><TD CLASS="quote"><p>And I didn't. Historically, Volvo's prices have undercut their competitors, but this is apparently no longer the case. Note the prices of comparable diesels as listed in the article.<p>£26,845 for the A6 2.7<br><b>£28,050 for the S80 D5</b><br>£28,485 for the E220 CDI<br>£28,895 for the S-Type 2.7D<br>£29,195 for the 525d<p>I would surely prefer the S80, but I suspsect most consumers won't be swayed from the Germans if there is no price advantage. If Volvo is planning on pricing the 3.2 and V8 similarly, they are going to have a hard time meeting their optimistic sales targets. <br></TD></TR></TABLE><p>Well, the S80 is less than all of its competition except for the Audi.<br>
 

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Re: Volvo (Calhon)

<TABLE WIDTH="90%" CELLSPACING=0 CELLPADDING=0 ALIGN=CENTER><TR><TD><i>Quote, originally posted by <b>Calhon</b> »</i></TD></TR><TR><TD CLASS="quote">The cars are packaged differently, which needs to be addressed in making price comparisons.</TD></TR></TABLE><p>Granted, but I wonder what it is about Volvo's that they absolutely, positively have to be cheaper than the competition?
 

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Re: Volvo (VolvoMax)

<TABLE WIDTH="90%" CELLSPACING=0 CELLPADDING=0 ALIGN=CENTER><TR><TD><i>Quote, originally posted by <b>VolvoMax</b> »</i></TD></TR><TR><TD CLASS="quote"><p>Granted, but I wonder what it is about Volvo's that they absolutely, positively have to be cheaper than the competition?</TD></TR></TABLE><p>Without arguing one way or another, I would say it has to do with brand equity. I was just pointing out a basic flaw in the price comparisons done in the article, so we can get on the right track.
 

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Re: Volvo (Calhon)

<TABLE WIDTH="90%" CELLSPACING=0 CELLPADDING=0 ALIGN=CENTER><TR><TD><i>Quote, originally posted by <b>Calhon</b> »</i></TD></TR><TR><TD CLASS="quote"><p>Without arguing one way or another, I would say it has to do with brand equity. I was just pointing out a basic flaw in the price comparisons done in the article, so we can get on the right track.</TD></TR></TABLE><p>So Volvo has less brand equity than Audi or Jaguar? <IMG NAME="icon" SRC="http://www.vwvortex.com/vwbb/confused.gif" BORDER="0"> <p>Or is it simply that Volvo's demographic is just more attuned to being frugal(or cheap if you prefer)?
 

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Re: Volvo (VolvoMax)

<TABLE WIDTH="90%" CELLSPACING=0 CELLPADDING=0 ALIGN=CENTER><TR><TD><i>Quote, originally posted by <b>VolvoMax</b> »</i></TD></TR><TR><TD CLASS="quote"><p>So Volvo has less brand equity than Audi or Jaguar? </TD></TR></TABLE><p>Yes. Most people look at Volvo as a lesser lux marque lower than even the Japanese competition. Hence the reason Volvo has to discount their vehicles so much in order to compete. I like my Volvos but unfortunatly most people put alot of emphasis on brand image when purchasing a new car. Volvo cannot compete in that category.<p>The S80 will be sitting in lots with huge discounts if they don`t price it under the competition.
 

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Re: Volvo (Over?) Prices the New S80 (Ari)

I'd be really surprised if you could price one over $60K, with everything.<p>I would guess it will be in the low to mid 50's. Currently the most you can price out an S80 is $47,920 on the Volvo site.<BR><BR>
<i>Modified by frankhoffy at 8:01 PM 4-10-2006</i>
 
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