SwedeSpeed - Volvo Performance Forum banner

1 - 3 of 3 Posts

·
Premium Member
Joined
·
6,997 Posts
Discussion Starter · #1 ·
Las Vegas, NV -- Sirius Satellite Radio, the satellite radio broadcaster, today announced the next phase of its market rollout, beginning February 14 and culminating in nationwide service during the third quarter. At a news conference at the 2002 International Consumer Electronics Show hosted by Sirius President and CEO Joseph P. Clayton, the company discussed its upcoming service launch and new programming lineup, unveiled details of its new Dodge NASCAR Racing team sponsorship, highlighted a new management team and debuted the new Sirius web site, <A HREF="http://www.siriusradio.com." TARGET=_blank>http://www.siriusradio.com.</A> <BR>“This is the beginning of a new era at Sirius,” said Mr. Clayton. “With our national launch strategy in place, new and dynamic programming, the sponsorship of a Dodge NASCAR racing team, our strengthened and experienced management team and a redesigned web site, all systems are go to make 2002 a milestone year for Sirius. We fully expect to own the in-car entertainment space for consumers.” <BR>Service Launch Details<BR>Mr. Clayton announced Sirius’ three-phase service rollout strategy, culminating in service offered nationwide beginning in July. <P>Phase I – Commencing February 14, 2002, Sirius will launch commercial service in four markets – Houston, Phoenix and Denver (which were previously announced) and a new market – Jackson, Mississippi, where Mr. Clayton first debuted satellite television with RCA in 1994. All four markets feature early adopters of technology, favorable attitudes towards mobile electronic products and strong retail environments.<BR>Commenting on the launch, Mr. Clayton said, “Jackson was the successful launch city for DIRECTV and we plan on duplicating that success with Sirius’ satellite radio service.” <BR>Phase II – Sirius will implement the next phase of its regional rollout across the southwestern United States beginning in April/May in Dallas/Fort Worth, TX; Tulsa, OK; Albuquerque, NM; and Little Rock, AK. All were early rollout markets for RCA and DIRECTV. Service will be available in the southern and central U.S. starting in June/July, and will include the leading metropolitan markets of Miami, Tampa Bay and Orlando, FL; Indianapolis, IN; and Nashville, TN.<BR>Phase III – Sirius expects to offer service nationwide during the third quarter. <BR>Dodge Race Team Sponsorship<BR>Sirius announced it has joined the Evernham Motorsports/Ultra Motorsports Dodge racing team, part of the NASCAR Winston Cup Series. Sirius will be the primary sponsor of the No. 7 Sirius Satellite Radio Dodge Intrepid R/T, driven by Casey Atwood. The car will compete in the 2002 and 2003 NASCAR Winston Cup Series, the premier circuit in stock car racing, making its debut at the Daytona 500 on February 17 at the famed Daytona International Speedway. Ray Evernham and Casey Atwood will also be featured on Sirius’ music and talk channels. <BR>New Sales & Marketing Team<BR>As part of a strong focus on sales and marketing, Clayton introduced a number of industry veterans joining Sirius. The new executives, with deep ties to the consumer electronics industry, will be part of the company’s sales and marketing organization and will collectively be responsible for sales, marketing, distribution, merchandising and strategic planning for retail. The group will report to Guy Johnson, Sirius’ new EVP, Sales and Marketing. The new executives have all participated in the rollout and success of numerous consumer electronics products, including the development and launch of DIRECTV satellite television.<BR>Retail Market Promotion<BR>As part of its launch program, Sirius announced a unique consumer and retail experience, the “Rhythm of the Road Tour.” This mobile demo tour features a custom-built 65-foot giant ferris wheel dubbed the “Wheel of Sound,” which is equipped with eight Sirius-ready musical theme cars for consumers to ride in and listen to Sirius’ service. The tour also features specially designed trailer trucks that open up into listening kiosks for consumers, a stage for local musicians and a DJ booth that will play the Sirius service live at each location. Consumers can also listen to Sirius’ service in any one of a variety of demo vehicles, including the No. 7 Sirius Satellite Radio Dodge Intrepid R/T, a BMW X5, Ford Mustang and Dodge Ram Quad Cab. <BR>New Programming<BR>Sirius unveiled its new channel lineup, including 60 original music channels, all commercial-free, in almost every musical genre, from rap to reggae, classical to country, new rock to hard rock, as well as HITS channels playing all the top hit songs in pop, rock, country, R&B, rap and dance, virtually on demand. Rounding out its lineup, Sirius will broadcast 40 world-class channels of the best variety of sports, news, talk and entertainment through partnerships with world-class providers, including ESPN, ABC News, CNN Headline News, E! Entertainment Television, The Discovery Channel, A&E, and more. <BR>Sirius announced it will simulcast live trial coverage from Court TV as well as the “Catherine Crier Show.” Court TV programming will be featured on Sirius’ “Real Sirius” channel, an entirely new radio format that will deliver reality and true crime programming, and live, interactive talk shows. <P>Commenting on its new programming lineup, Sirius CEO Joe Clayton said, “Sirius listeners are going to hear something fundamentally different from anything out there, and that’s because our approach and commitment to the listener is unlike anything that exists right now. In fact, we call it entertainment so great you’ll never want to leave your car.” <P>New Web Site<BR>The redesigned Sirius web site offers live streaming of Sirius’ 60 commercial-free music channels and will serve as an interactive, online complement to Sirius’ broadcast programming. On the new site, visitors will be able to sign-up and become “Sirius Insiders” for access to exclusive content, including behind-the-scenes interviews with artists. The site features “customer command,” which allows consumers to subscribe and manage their Sirius accounts online and interact with customer service representatives 24 hours a day, seven days a week, via live chat and e-mail. <BR>
 

·
Registered
Joined
·
1 Posts
We are manufacturing the Sirius Rhythm of the Road Ferris Wheel.We have concluded the order for one custom Ferris wheel. The wheel is to mount actual luxury automobiles to the frame of a portable Ferris wheel. A Basic Service representing - xyz mfg., will manufacture the wheel and also supply the road show crew to tour with the wheel across America. The buyer wants to use this unusual, custom Ferris wheel to show case a new product roll out. If you wish to purchase a similar wheel, or desire to order our other ideas for rides and attractions, please contact Roy Propsner at A Basic Service.com Picture request: If you wish to receive a smaller, faster loading image, send a request via e-mail. <A HREF="http://www.abasicservice.com/" TARGET=_blank>http://www.abasicservice.com/</A> <BR>If you request, we will process your total project, new theme park, casino, resort for financing of the complete design-build project.<BR>POC: Roy Propsner, [email protected]<P>We accomplish whatever project you assign with our: fabricators, designers, financial services, economists, architects, engineers, city planners, transportation manufacturers, project managers, consultants.<BR>Our membership numbers over 5500 in 91 countries. We can take any project from concept through opening. Typical projects include: fabrication and construction for such projects as: eco-tourism, casino, theme park, leisure, entertainment center, zoological park, aquarium, hotel, resort, race track design, automated passenger transportation, track engineer, sports stadium. <BR>We accept challenges.<BR>
 

·
Premium Member
Joined
·
6,997 Posts
Discussion Starter · #3 ·
Hi Roy, welcome to Swedespeed. I want to point out that our user agreement states that we don't accept commercial posts, except from banner advertisers. Also, that's a bit off topic from Volvos, so if you could, please refrain from pitching your business on our boards. Thanks.
 
1 - 3 of 3 Posts
Top