LOL...you guys are funny
To be perfectly honest, I'd go for the BMW all things being equal (price, etc. - don't really need AWD in FL) BMW is a known quantity in terms of performance, reliability and service of
true performance sedans. If Volvo shows that they can make a solid, reliable sports sedan at that performance level and have a solid, COMPETENT, service department that can fully support it, then maybe we can talk apples to apples on this one. Until then, Volvo will have to give me some incentive to buy into that, sorry. $60k comes in a little less than the competitors which would be my incentive, at least the obvious one and I'm willing to give them a shot too.